The objective of a pitch is to get to the next conversation. You will NOT close a deal in a single pitch -- so don't try to! Each pitch event will be very context specific, so you'll need to be aware of your audience.
- The BIG Problem
- Our Solution
- Why our Team
- Our UVP / Moat
Practice these, really, practice -- and time your practice. Don't want to just read off a transcript, needs to feel dynamic.
Be Ready for REMOTE PITCH -- RECORD IT; Practice TESTING the Meeting Software & your Remote Access Setup.
Make sure you're skipping the UMs and stuff. If you have a CTA make sure you land it (at the end).
NOTE: Be aware of Private vs Public Solicitation Reg D 506(x) So don't ask about specific money, or round or amount to raise if it's possible it could be considered Public.
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Team, why-us.
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Traction, why-now
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Problem Space
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Market Size, Growth of any Metric (Audience, Followers, Prospects, Clients, Wait-Lists, etc)
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Expertise / Solution
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Ask
15 Seconds
$COMPANY_NAME does $X for $Y We have a TAM of $X and current $REVENUE We are looking for $ASK
5 Minutes
More of the same but, longer still
The CTA for this one should be UNIQUE from the CTA in 1m, 3m
10 Minutes
More of the same but, longer still
The CTA for this one should be UNIQUE from the CTA in 1m, 3m, 5m